from Hacker News

Why we stopped focusing on 66% of our customers

by johlindenbaum on 7/31/14, 5:16 PM with 6 comments

• by stevenkovar on 7/31/14, 8:20 PM

  Side-thought: different tiered subscriptions. Restaurants as the base, best-value option with tiny businesses (dog walkers, etc.) and agency (design, architecture, etc. firms) as the higher tier.

  You can adjust features, pricing, and marketing accordingly while not violating each other subset.

• by diminoten on 7/31/14, 5:51 PM

  It'd take a lot of convincing for me to turn a generalized app into something more specialized.

  For this scheduling app, wouldn't it be possible to modularize features such that a "general purpose" platform might exist, with a "plugin" system, or maybe just child projects which inherit from the parent, to satisfy the needs of specific industries?

  I guess initially one would focus on the restaurant app, but abandoning the larger market would just rub me the wrong way.