by bwagy on 7/7/14, 4:11 PM with 1 comments
by bwagy on 7/7/14, 4:11 PM
What we do that is different in this is estimate the earned media impressions based on our own network wide dataset. It's a great way to compare the relative performance of a couple of pieces of content. Ideally yours versus a competitors :)
Whack in a few pieces of content to see how it performed - we have a couple of examples there.
Over time we'll roll out more data as we can.