from Hacker News

Show HN: Which Super Bowl Advertisers are building relationships on YouTube

by oonny on 2/7/14, 11:16 PM with 6 comments

If video is now more valuable than ads, who's keeping score?

This scoreboard gives a snapshot of the most successful campaigns from the 2014 Super Bowl. We're measuring the ad itself plus any adjunct video content specifically related to the ad and marketed on YouTube around the Super Bowl. Feedback welcome.

  • by gspear0315 on 2/8/14, 3:07 PM

    This is a really cool way of displaying data around Super Bowl ad performance! A lot of data was accessed to put this together, very interesting.

  • by hjonsen on 2/8/14, 4:25 PM

    Elegant presentation of YouTube data that really charts activity for both the casual reader and someone wanting to take a deeper dive.

  • by nreuszer on 2/8/14, 5:45 PM

    This is super cool. Love the analytical approach to rating the ads.

  • by jeremyvest on 2/8/14, 3:18 PM

    This is cool also nice layout.

  • by mintgirl on 2/10/14, 1:54 AM

    unique data. love the presentation. very easy to understand.

  • by ccropp on 2/8/14, 6:37 PM

    So cool.