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Ask HN: How do you gain more Facebook & Twitter followers?

by shloime on 2/11/13, 12:52 AM with 7 comments

I've been using paid ads to try and gain more Facebook followers, but I haven't had much success. I've also tried using fan-gated giveaways with Rafflecopter but again not much luck. Any tips or advice?

EDIT* I guess what I'm really asking is for advice on how to setup an effective Facebook ad campaign.

  • by ismaelc on 2/11/13, 1:38 AM

    This may sound short-sighted, but I used to run campaigns which involved liking pictures shot in a booth of you with a pretty "booth" lady in Facebook, and it seems to do the trick. (Note: FB has TOS regarding running campaigns with images and you might want to check that first).

    Do note that my target demographic are male developers in general. And it occurred to me that such campaigns give people the "social right" to like a picture of a hot chic (because it is part of a contest after all). Meaning, you won't get flakked for randomly liking a picture of a hot chic because you're doing it to win something.

    Anyway it was successful only to some extent, because as some folks mentioned here, Content will always be king. The campaign I mentioned needs to be followed up with consistent and "real" engagement.

  • by psadri on 2/11/13, 1:46 AM

    In addition to good content, you have to be controversial.

  • by sefu_fuller on 2/11/13, 1:18 AM

    content is capital.