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Ask HN: Thinking about selling my SaaS business

by sellingwebsite on 8/8/24, 9:01 PM with 2 comments

a throwaway account for privacy reasons.

I'm thinking about selling my SaaS business, which I have been running for almost three years now. Modest year-over-year growth (50-60%), low churn, healthy profit margin (90%), loyal customer base, strong SEO.

tech stack is simple - vanilla Rails app, Sidekiq + Redis, SQLite, hosted on Hetzner's bare metal server.

The business doesn't require much maintenance, but it does require some technical skills to operate. The biggest channel is SEO, which is on autopilot.

* MRR - $1.7k ($20k ARR)

* TTM Revenue - $17k

* TTM Profit - $15k

* ARPU - $9.1

* LTV - $140

Asking price - $85k (lower, if you're willing to move quickly)

There's room for growth, but you'll need to invest in further product development.

The previous business I sold was neglected by the new owner and shut down two years later. I built a lot of goodwill with my customers, so looking for someone who will take good care of them.

Email bold.cat8303 {at} fastmail {dot} com if you're interested. I would be more than happy to show financial statements and other supporting documents after signing an NDA.