by nopakos on 3/4/24, 12:11 PM with 677 comments
by todd-davies on 3/4/24, 3:16 PM
We should read the 1.8bn lump sum (roughly 0.5% of Apple's revenue) as partially being about music streaming and app stores, but mainly a warning to all large firms which are currently jockeying for a dominant position in emerging tech like generative AI and visual computing.
The warning: play fair and compete on the merits, or see you in court.
[1] "the Commission decided to add to the basic amount of the fine an additional lump sum of €1.8 billion to ensure that the overall fine imposed on Apple is sufficiently deterrent" https://ec.europa.eu/commission/presscorner/detail/en/ip_24_... [2] See paras 30 and 31. https://eur-lex.europa.eu/legal-content/EN/ALL/?uri=CELEX%3A...
by braza on 3/4/24, 12:29 PM
I was not in tech in that time, but I was cognizant about the fact that entire segments of media and policy makers just dunked on Microsoft due to anti-competitive practices back then, and I recall congressmen and congresswomen, members of DoJ and so on openly talking about break Microsoft in pieces and I wonder why we do not have those conversations today in the biggest markets (China, US and EU)?
by kingsleyopara on 3/4/24, 1:57 PM
Apple addressed this with API’s at WWDC the following year.[1] Yet here we are, almost 4 years later and Spotify have yet to implement support whereas competing services have.[2]
[0] https://newsroom.spotify.com/2019-03-13/consumers-and-innova...
[1] https://developer.apple.com/videos/play/wwdc2020/10061/
[2] https://www.macrumors.com/2021/05/06/deezer-announces-voice-...
by miguelxt on 3/4/24, 12:28 PM
> Fines imposed on undertakings found in breach of EU antitrust rules are paid into the general EU budget. This money is not earmarked for particular expenses, but Member States' contributions to the EU budget for the following year are reduced accordingly. The fines therefore help to finance the EU and reduce the burden for taxpayers.
by s1k3s on 3/4/24, 12:52 PM
by Glimjaur on 3/4/24, 1:44 PM
Spotifys response: https://newsroom.spotify.com/2024-03-04/the-european-commiss...
by madeofpalk on 3/4/24, 1:11 PM
To offer subscriptions on iOS, Spotify must give away 30% of it's revenue to Apple. Yet Apple compete with them with Apple Music. Do you think Apple is giving away 30% of it's Apple Music revenue? This means that in order for Spotify to compete head-to-head with Apple Music, it must either charge 30% more, or maybe 30% less money than it's next competitor.[0]
This is on top of Apple's blatently unfair rules that prevent developers actually explaining any of them to it's users, or informing users how to actually sign up or get a cheaper option. If Apple believes these rules are so correct, why does it ban communicating them to it's users?
[0] Indeed, for Apple Music on Android Apple bypasses Google Play payments, it's 30% cut, and bills itself via credit card.
by iammjm on 3/4/24, 1:31 PM
by vinay_ys on 3/4/24, 2:48 PM
Instead, Apple should have disaggregated their fees. IMO, they can charge the following fees fairly:
1. Developer Ecosystem Tools – compilers, libraries, entitlements – can be one time or annual fees, not coupled with number of installs or revenue. (mandatory, entitlement fees could be per entitlement purchased by the app).
2. App Store registration fees – can be one time or annual fees, not coupled with number of installs or revenue. (optional – can choose to not use App Store)
2.1 App Store technical fees for app binary release certification – charged per app release/update.
2.2 App Store bandwidth fees – per app install delivered via App Store – charged per total bytes delivered.
2.3 App Store in-app purchase payment fees – percent of payment processed (currently 0.25%).
2.4 App Store ads fees – developers can choose to pay for Apple Ads for boosted discovery of their app within App Store.
They could provide free quotas for each of the above. That way free apps can still exist.
Apple can also provide iOS level capability via System Preferences or managed device profiles to lock App stores (or alternate app stores).
IMHO, this is likely the path that would be well-received and will be followed by alternate app stores as well.
by Moldoteck on 3/4/24, 12:31 PM
by ankit219 on 3/4/24, 12:42 PM
by moogly on 3/4/24, 6:40 PM
by Manfred on 3/4/24, 12:41 PM
by punnerud on 3/4/24, 12:30 PM
by ftyhbhyjnjk on 3/4/24, 12:33 PM
by lapcat on 3/4/24, 1:46 PM
Apple's response: https://www.apple.com/newsroom/2024/03/the-app-store-spotify...
by shreyansh_k on 3/4/24, 12:42 PM
by octacat on 3/4/24, 9:45 PM
by throwaway2037 on 3/4/24, 1:44 PM
by seec on 3/5/24, 7:47 AM
As I get older, I care less and less especially since I am unlikely to purchase another iPhone (at the current price point with the current limitations) or any other Apple devices for that matters. In fact, the moment I decide to replace my Apple watch all the rest will follow in short order. While the platforms are still nice in some ways, they just don't provide enough lasting value with the current pricing and forced obsolescence (both hardware and software).
Anyway that's good news for everyone because in the futur Apple and their friends will maybe think twice before fucking over their customers with absurdly anti-competitive rules.
by monkin on 3/4/24, 5:11 PM
by bengale on 3/4/24, 3:41 PM
by arkadiytehgraet on 3/4/24, 12:34 PM
Or can EU sue Apple immediately again for the same thing? Or does Apple get some time to change their ways and if they don't, then they will get fined even more?
by TrackerFF on 3/4/24, 12:28 PM
by rvz on 3/4/24, 1:26 PM
by philoinvestor on 3/4/24, 12:33 PM
by mrkramer on 3/4/24, 1:17 PM
by udev4096 on 3/4/24, 1:52 PM
by sneak on 3/4/24, 12:36 PM
Apple’s 380B USD in annual revenue is over a billion dollars per day.
by newbie578 on 3/4/24, 12:44 PM
by rchaud on 3/4/24, 1:48 PM
The open web is the metaphorical sledgehammer here. Megacorps need to go back to selling cool hardware as is, instead of $1000 trojan horses for whatever Wall St analyst-approved "service" they can tack on.
by sonicanatidae on 3/4/24, 6:38 PM
FTFY.
by mikae1 on 3/4/24, 12:28 PM
[1] https://www.reuters.com/technology/apple-faces-strong-action...
by jph on 3/4/24, 12:32 PM
by malermeister on 3/4/24, 12:57 PM
by macinjosh on 3/4/24, 2:21 PM
by perryizgr8 on 3/4/24, 2:45 PM
by YetAnotherNick on 3/4/24, 12:25 PM