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Ask HN: Where is your place to go to learn about sales and marketing?

by rrmdp on 9/25/23, 11:58 PM with 3 comments

There is so much information about this topic, it's literally flooded, full of "gurus" everywhere that is hard to decide about the best place to learn.

I've read a lot of Neil Patel content but I'm looking for something else.

Any recommendations?

  • by verdverm on 9/26/23, 1:33 AM

    The Challenger Sale - Matthew Dixon & Brent Adamson

    The Little Red Book of Selling - Jeffery Gitomer

    Crossing the Chasm - Geoffrey Moore

    To Sell is Human - Daniel Pink

    These are all especially good if you are a technical person first

    You'll learn the most by trying to sell every day, building that habit as a technical person is probably the bigger challenge than the selling part.

  • by andrewfromx on 9/26/23, 12:50 AM

  • by joshxyz on 9/26/23, 1:39 AM

    twitter.com/bowtiedsalesguy for saas / enterprise software.

    i review his content when i'm inbetween interviews and deals.