from Hacker News

Nearly half of Gen Z is using TikTok and Instagram for search instead of Google

by monsieurpng on 7/19/22, 9:31 AM with 18 comments

  • by tomstuart on 7/19/22, 9:59 AM

    A thread investigating the source of this claim: https://twitter.com/Vortex_Egg/status/1548047874411245570
  • by firecall on 7/19/22, 9:50 AM

    'Google senior vice president Prabhakar Raghavan told the Fortune Brainstorm Tech conference that according to Google's internal studies, "something like almost 40% of young people when they're looking for a place for lunch, they don't go to Google Maps or Search, they go to TikTok or Instagram."'

    This seems like a terrible search experience though!

    I just tried searching for local lunch places to me in Instagram, and the results are useless!

    I'll have to try TikTok I guess, but I dont see how a platform full of short-form video is going to give me a sensible result about where to eat!

    What am I missing here!?

  • by p4bl0 on 7/19/22, 10:10 AM

    The fact that Google's result are seemingly decreasing in quality surely doesn't help. But maybe that's just me? Are others having the feeling?
  • by Ambolia on 7/19/22, 9:39 AM

    Google is very curated at this point, there are current topics that simply won't appear on any search. Usually in social media they are possible to find, either directly or using indirect terms.
  • by dncornholio on 7/19/22, 10:23 AM

    This is just false? Not even going to read this trash.