from Hacker News

I am mentoring a team that is building a tool for Online Ad management. It is a tool for small and medium businesses who would want to run ads on FB, Insta, Google, Twitter using a single tool.

The idea is to allow SMEs to

- Create & Manage ads on multiple channels using a single platform

- Schedule & Rotate Ads

- Analyze ads performance, ROI, metrics, etc

- Pre-build catalog for ads for multiple industries

- Pre-built strategies for retargeting and ad preferences

- Pre-built integration with Shopify, WooCommerce, Magento, etc. The idea to is build integration with platforms where most of the SMEs set up their eCommerce stores.

- In the future - offer them optimization tips/strategies for their ads.

I have seen there are already a few tools that do similar work, but they are mostly exorbitant costly or only useful for enterprise customers where you have a marketing team in place.

I would love to hear your thoughts on this, how do you feel about the tool. If you have any suggestion or feedback, please let me know