by viviensin on 3/15/11, 10:12 PM
The main way facebook could challenge groupon+ living social 1) beyond groupon and living social, there are lots of deal-buying websites including gilt city, buywithme.com, etc. Because of the low multi-homing costs, facebook needs to be different from just providing deals. It has to successful make deals a SOCIAL EXPERIENCE with simple tools to invite friends to join deals, check who bought the deal, etc.